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October 22, 2026

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Saved reading briefs & context

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Zhihu Hot List via UAPI · saved Oct 22, 2026, 2:48 AM CST

Why have China’s Double 11 and Double 12 shopping campaigns grown longer and more elaborate in recent years, yet seemed less popular than before? Did you shop heavily this year?

Background: Double 11 and Double 12 are major Chinese online shopping festivals held on November 11 and December 12.

Read original on Zhihu Hot List via UAPI ↗ · Daily record · Monthly report