“Bulk Sam's” goes viral: first Shanghai and Guangzhou stores draw long lines, with bestsellers under 10 yuan

The story

Reporter: Wang Feng; Editors: Chen Jie and Wang Ying. On October 15, Jinlimen, a “fresh snacks” brand, opened its first Shanghai store at Shanghai MixC in Minhang District, drawing long lines outside. On social media, some users have dubbed it “Sam’s Club sold by the bag.” A similarly frenzied scene had also taken place in Guangzhou shortly before.